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Ronda Slaven

Synchrony Financial
Market Research & Competitive Intelligence Leader
Join Synchrony Financial's Market Research & Competitive Intelligence Leader, Ronda Slaven, to review the Path to Purchase of Fine Jewelry Shoppers. How do they think about the purchase, how long do they take to buy, what resources do they search, where do they look for the information? Her presentation will provide insightful tips and best practices to participate more actively in your consumers' Path to Purchase. It will also give you ideas on the role of financing in the Fine Jewelry category and how to incorporate the financing discussion effectively throughout the Path to Purchase.

My Speakers Sessions

Saturday, April 16

11:30am CDT

Sunday, April 17

2:00pm CDT