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Saturday, April 16 • 10:15am - 11:15am
Hot Topics: Is Social Media Worth the Effort?

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How effective is social media in driving customers and business to your store? The buzz is that social media provides some sort of marketing magic. However, additional studies show that the influence of social media marketing is declining. Other reports show that Facebook fans spend 50% more money on products than non-fans. So how effective is social media? Join the discussion — and bring your experience and unique perspective to share.

Moderators
avatar for Nick Failla

Nick Failla

President, Collected Concepts
Nick’s experience as a space pilot, star fighter, and rebel commander, has given him the ability to be successful in the marketing field and an excellent public speaker. Spreading his knowledge of Internet marketing, sales training, social advertising, special events, guerrilla marketing, generational marketing, and advertising, Nick is truly the key to intergalactic success. Nick is a proud graduate of Adrian College and began his... Read More →
avatar for Dominick Gabriel

Dominick Gabriel

Senior Vice President, Gabriel & Co.
Born and raised in the fine jewelry world, Gabriel & Co. Senior Vice President Dominick Gabriel simultaneously mastered the crafts of jewelry making and sales at a young age. His passion for art, design, and pristine craftsmanship has manifested into his current position as the chief marketing and merchandising mind behind his company’s 25-year success.  Literally the “yang” to his CEO brother Jack’s... Read More →
avatar for Joe Gurzik

Joe Gurzik

Venturesome Videographer, Collected Concepts
After years of being a player on Zeus’ foosball table, Joe decided he would break free of restricted lateral movement and move forward for a change. Zeus understood his decision, but would not allow him to reside on Mount Olympus. Riding bareback upon a unicorn, he headed to Earth in search of his true calling. He had many adventures, but no one would believe his epic tales. He needed proof, and that's when his path became... Read More →

Speakers
avatar for Damian Capello

Damian Capello

Founder and Master Programmer, Red Rocket Media LLC
Damian Capello, founder and master programmer at Red Rocket Media LLC, is an accomplished social media advertising expert and one of the largest independent purchasers of Facebook Advertising. His revolutionary three-step process, “The Basics,” teaches businesses how to properly use paid advertising to achieve social media marketing goals.  | | Damian founded Red Rocket with the idea that advertising could be streamlined using... Read More →


Saturday April 16, 2016 10:15am - 11:15am
Room 305

Attendees (6)