Saturday, April 16 • 2:30pm - 3:30pm
Make Them Love You! Creating an Exceptional Customer Experience

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Alan has spent 23 years in the wedding and events industry. He brings a unique perspective to current engagement and wedding consumers' needs for a meaningful experience and shares his wedding industry knowledge with the independent retail jeweler. Discover what these important customers expect in their jewelry shopping experience, and how you can give them the exceptional moment that makes them yours.

Alan will provide insights into:

  • How they shop
  • When they shop
  • What shopping experience turns them off
  • And what turns them on

avatar for Alan Berg, CSP, Global Speaking Fellow

Alan Berg, CSP, Global Speaking Fellow

Author, Sales Trainer, Business Consultant, AlanBerg.com
Alan's been called "North America's Leading Expert on the Business of Weddings & Events." With more than 20 years in sales, marketing, and executive management, Alan Berg is uniquely qualified to help businesses and entrepreneurs achieve their goals. Alan spent 11 years at The Knot... Read More →

Saturday April 16, 2016 2:30pm - 3:30pm CDT
Room 309 - 311