If you possess the fundamentals of bridal sales and merchandising, it will be easy to guide your customers through becoming engaged to getting married! Joshua will help you understand the price points your customers are looking for — the Good, Better, and Best. His simple approach divides bridal categories into five basic classifications and three basic styles. When you have what the customers need, you can help them make the right bridal and engagement jewelry purchase.
In this session, you will learn:
