Dallas Beall

Dallas Jewelers, Inc.
I have been in the jewelry business for over forty years. In the early days I was a bench jeweler for Zale's, Stewart's, OG Wilson's , etc. I decided to open Dallas Jewelers and deal directly with the customers and found my niche. That was in the early eighties. I love working with the customers on design of something that is unique to their personality. People can talk to me about many aspects of the business, especially surviving as a brick and mortar store in the internet age.